Understanding McLuhan/Understanding McLuhan (1996)(Voyager)[Mac-PC].iso/pc/mcluhan.dxr/05216_Field_OMJE T43.txt

Text File | 1996-04-10 | 727b | 14 lines

brain cell. This wasn’t McLuhan’s approach. His
approach was, I’m going to give you these
juxtapositions, I’m going to give you these erudite
references. You’ve got to do some of the work to
put it together, also to test it out. He wasn’t giving
you gospel; he was giving you some tools for
thinking about what’s going on. It was up to you to
apply them, as it’s up to us now that he’s gone, to
apply and keep testing some of what he was
talking about. But in that sense, he will never have
a system that is going to satisfy everyone, so
there certainly his critics have a point. The
question of power, I do think, is one that bears
investigation. The question of power—I think we